Once the voting ended and the results tallied, it was revealed that four Napa Valley wineries and one from Sonoma County swept the inaugural CellarPass Destination Awards competition, earning accolades for their stellar visitor experiences and customer service excellence. The Awards competition was created by CellarPass, the leading reservations referral service and ticketing platform, to honor their destination partners. Winners will be prominently featured on the CellarPass.com website and honored during a live broadcast on CellarPassTV May 14 at 4 p.m. PDT.
More than 50,000 travelers and industry professionals were invited to vote between March 18 and April 30, and more than 150 destinations were nominated in six categories: Best Unique Tasting Experience; Most Friendly & Knowledgeable Staff; Best Food & Wine Pairing; Best Wine Education Experience; Best Hidden Gem; and Best Romantic Destination. While most of the categories were very close calls, the winner of Best Food & Wine Pairing, J Vineyards and Winery, outshined their colleagues with 14. 6% of the votes, twice as many as the runner up received.
“Early on we learned that peer-to-peer reviews significantly influence which of our member destinations travelers book reservations with,” explained CellarPass co-founder Sarah Elliman. “The annual CellarPass Destination Awards program takes those guest reviews a step further, allowing our guests to recognize our destinations that raise the bar when it comes to providing the best hospitality experience.”
Overall, male voters weighed in for 43.7% of the votes; females cast 56.3% of the total. As expected, more than half of the votes --50.8%-- came in from the influential 35-54 age group. 25-34-year-olds cast 25.1% of votes and 22% came from those older than 54.
And the 2014 CellarPass Destination Awards winners are: Best Unique Tasting Experience Raymond Vineyards Most Friendly & Knowledgeable Staff HALL St. Helena Best Wine Education Experience Robert Mondavi Winery Best Food & Wine Experience J Vineyards & Winery Best Hidden Gem Trinitas Cellars Best Romantic Destination Hall Rutherford
About CellarPass
Launched in 2010, CellarPass is the leading real-time tour and tasting reservation and ticketing service, offering consumers easy and free, unlimited access to confirmed reservations and tickets which can be booked through their popular mobile iOS app and mobile-friendly website. CellarPass provides a robust guest management platform event producers need to promote events nationwide while connecting with their guests in ways that enhance the visitor experience and build long-lasting relationships. Follow CellarPass on Facebook at http://facebook.com/cellarpass and on Twitter at http://twitter.com/cellarpass. The CellarPass Winery Reservations App is available for download in the Apple App Store, www.cellarpass.com/app or on the company’s mobile-friendly website at www.cellarpass.com/mobile.
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