CellarPass, a leading platform for reservations, ticketing, and destination marketing, today announced the launch of the Visit Corvallis Dive Bar App, a redesigned gamified bar crawl experience designed to showcase Corvallis dive bars, nightlife, and local culture while driving tourism to Corvallis, Oregon.
Developed and marketed by CellarPass in partnership with Visit Corvallis, the app gives visitors and locals an interactive way to discover things to do in Corvallis, explore the city’s iconic dive bars, and engage with its unique nightlife scene.
Corvallis is widely known for its distinctive collection of dive bars—local favorites with loyal followings and authentic character. The Visit Corvallis Dive Bar App transforms this well-known Corvallis dive bar scene into a structured, engaging experience that encourages visitors to explore multiple locations across the city.
A Gamified Corvallis Bar Crawl Experience
The Visit Corvallis Dive Bar App introduces a digital bar crawl in Corvallis that combines real-world exploration with gamification. Users can check in at participating bars, complete challenges, and track their progress as they explore Corvallis nightlife.
The app is designed to:
• Encourage exploration of multiple Corvallis dive bars • Increase foot traffic to local businesses • Create shareable social experiences • Drive repeat visits and extended stays in Corvallis
“Corvallis has a unique and authentic dive bar culture, and we saw this as an opportunity to introduce our broad audience of wine consumers to the wider range of experiences available in popular wine regions such as the Willamette Valley,” said Jonathan Elliman, CTO and Co-Founder of CellarPass. “This app delivers an engaging, interactive way to experience Corvallis’ nightlife while demonstrating CellarPass’ ongoing commitment to connecting visitors with local communities through innovative digital experiences.”
Driving Corvallis Tourism and Local Discovery The Visit Corvallis Dive Bar App supports broader efforts to grow Corvallis tourism by creating new, engaging ways for visitors to explore the city. “We’re excited about what this partnership will bring to our region,” said [VC Executive Name]. “By leveraging CellarPass’ broad reach of wine and travel consumers, we can introduce more guests to the diverse experiences Corvallis has to offer, helping drive new visitors to local businesses." By turning a traditional night out into a structured Corvallis bar crawl experience, the app helps position the city as a destination for nightlife, social experiences, and local exploration.
Expanding Destination Experiences Beyond Wine Tourism While CellarPass is best known for winery reservations and tasting room bookings, the company is expanding its focus to include destination-based experiences and local tourism activations. “This is part of a broader initiative to create new reasons for people to get out and travel to the Willamette Valley this summer,” said [VC Executive Name]. “We’re focused on building experiences that encourage people to explore destinations—whether that’s wineries, events, or unique local scenes like Corvallis nightlife.”
About CellarPass
CellarPass is a wine tourism marketplace and hospitality platform that helps travelers discover and book winery tastings, wine country experiences, ticketed events, passport programs, and exclusive offers across premier wine regions in North America. Since 2009, CellarPass has connected wine lovers with wineries, tasting rooms, restaurants, lodging providers, transportation companies, and destination experiences while providing wineries and hospitality partners with an integrated platform for reservations, event ticketing, guest engagement, marketing, and operational management. Trusted by wineries, wine trails, destination organizations, and event producers, CellarPass helps businesses showcase their unique experiences, attract new visitors, and build lasting guest relationships. For travelers, CellarPass makes it easy to discover authentic wine country experiences, compare options, view real-time availability, and book with confidence. For more information, visit www.CellarPass.com.
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