CellarPass Unveils Revolutionary Membership Platform for Wineries and Event Venues

CellarPass launches a new platform for managing memberships, offering discounts and exclusive event access.
January 3, 2025
SAN FRANCISCO, CA
CellarPass, the leading online platform for ticketed events and wine country experiences, is excited to announce the launch of its new Membership Experiences and Benefits Platform. Designed to empower wineries, tasting rooms, and event venues, this innovative solution simplifies the management of multi-level memberships while enhancing the guest experience through exclusive discounts and access to events.
With the new Membership Platform, businesses can seamlessly create and manage seasonal memberships, allowing members to purchase tickets at a discount or gain early access to experiences. For example, a winery offering a summer concert series can now sell season passes as a single membership purchase. Members can then use their membership benefits to register for individual concerts, receiving electronic tickets for each event—all within the CellarPass ecosystem.
“We work with so many wineries that offer live events but until now, they have never had a platform that makes managing season passes,” said Jonathan Elliman, CTO & Co-Founder of CellarPass. “This not only makes it easy for guests to enjoy their benefits, but season passes can also make for perfect gifts all year round.” The platform is designed with ease of use in mind, providing tools to:
- Create and manage tiered memberships with customizable benefits, or utilize any of our integrated partners to recognize members.
- Enable exclusive access or discounts for members on ticketed events.
- Streamline the ticketing process with electronic ticket issuance for individual events.
- Enhance guest loyalty with tailored perks and seamless booking and live event experiences.
CellarPass’ new platform offers an ideal solution for wineries and venues seeking to elevate their event offerings and drive revenue through memberships. Season passes for concert series, wine tasting packages, or year-round event access are now easier to manage than ever before. For more information about the new Membership Experiences and Benefits Platform, visit https://www.cellarpass.com and schedule a demonstration.
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About CellarPass

CellarPass is the premier online destination for discovering and booking wine country experiences, events, and activities. With a focus on enhancing guest experiences, the platform provides wineries, breweries, and event organizers with the tools they need to manage reservations, ticketing, and now, memberships.

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SARAH ELLIMAN
CellarPass
(855) 423-4448 ext 304
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Highlight
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